Our motto ‘The greatest wealth is health’
Today, we are living in a society where majority of people are trying to earn enough to feed their families…and who can blame them? After all, it is the family that we live for. But what happens when we just focus on earning and forget about our own health? When we forget that if our own self is not fit, how can our families be? Thrill Zone was established with one such aim of raising awareness about the importance of leading a fit and healthy life. P.C Kushwaha was the man behind this initiative. Born in a middle class family of Allahabad, Kushwaha always witnessed the deteriorating health of people all around him. His father was a business-man and was always on his toes to earn enough to provide for the basic needs of his family. And his mother as a home maker was constantly trying to make the ends meet. Both of them were too busy in their respective area’s of expertise and hardly got any time to think of their own health. It was only after his father was diagnosed with asthma, did they realize the importance of health. But the harm has already been done. Kushwaha was not ready to give up so soon on his father. Realizing the power of yoga, he suggested his father to practice yoga on a regular basis. And just after a few months of yoga, his father started noticing considerable improvements in his breathing. This was when Kushwaha conceived the idea of establishing an organization that can spread the importance of a healthy life on a nation-wide scale. And at the young age of 22, he established Thrill Zone. A runner since school, he desired to motivate a maximum number of people to run and lead a fit and healthy life. Established in the year 2014, Thrill Zone is aimed at promoting healthy living across the country.
We wish to make running a regular activity for people, thus promoting a healthier lifestyle. Alongside, we also try to prepare athletes for various national and international events by giving them relevant exposure. And to achieve all these goals, our first step is to conduct marathons and running events. Presently, we are working towards the organization of several marathons and races across the country, and also towards the development of health awareness, especially among women and students.
We have successfully organized 30+ events all over India and have witnessed participation of over 4000 in a single event. Dehradun Half-Marathon, Punjab Half-Marathon, Run Against Drug Abuse (Chandigarh), Thrill zone Run (Delhi), MTB Dehradun, Kathgodam Half-Marathon are a few of our successfully implemented events. Now, it’s not just the participants whom we care for.
We are very well aware about the importance of sponsors in any event. Sponsored by 60+ PAN India companies, we undertake our utmost efforts to establish a long-term partnership with them. For this, we try to provide benefits to our sponsors by means of Promotions on event days, social media, banners and also radio. We try to increase brand awareness, which helps to generate consumer preference and to foster brand loyalty. Publicity, brand promotions, advertisement, naming rights are some other ways in which our sponsors benefits from us. So, it’s a win-win situation for all those connected with us.